The wheel set on a road bicycle have a tremendous impact on ride quality, in my opinion. With that thought in mind, and assuming that you believe it to be true, why would anyone seek out the cheapest hub set available?

For my money, I seek the best hub I can find, lace them to the best rims I can find and use stainless steel spokes to do so. I have a great assortment of hubs, to choose from, so I am rarely in a pinch to build up a wheel set when I choose to do so. The problem is, by the time I add shipping costs, I can't sell the wheels for a reasonable price.