Doesn't really matter what we think about it (though the Trek FX line does get much love down in the Hybrid forum here), as we aren't the ones going to be riding it.

As far as similar goes- which brands are offered locally to you? Kona has the Dew, Giant Escape, Specialized Sirrus, Jamis Coda/Allegro... pretty much every brand has either a performance hybrid, fitness bike, or flat bar road bike.