I've seen this happen, too. Recently, most shops began adding a couple commuters to the showroom floor that were never there in the past. There must be some uptick in demand to cause these to be made stock.

To the original point, most of us are likely to add or modify something, no matter how good the original build was. To my every day bike, I added: a rack, fenders, rando bars, mirror, clipless pedals, a bigger chainring, trunk bag, handlebar bag, lights, and a Brooks saddle.