A brief and barely relevant history of the Hooah Bar:

Man, the marketing on those is really funny. The real reason they developed "Hooah" bars is because Rangers got tired of stripping all the waste out of MRES (the packaged meals many people buy for camping) and stopping to use a fork, so they stopped using them and replaced them with commercial energy bars on missions. That practice became widespread enough and enough people complained that the military developed their own alternative to the commerical market. Many Rangers still prefer Myoplex Deluxe, Detour and Clif (to the best of my knowledge.) But they are eating to replace all their meals for the day, so they favor higher fat and protein than most exercisers. Also, taste isn't really a big factor when you're shoving down as many calories per bite as possible. Soldiers in the field can burn over 6000 calories per day, and will generally eat anything that isn't tied down, "sugar spike" or no.

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End useless military trivia.

About Hooah bars, could you tell me what they look like now? The chocolate one was the color of the inside of a raisin with chunks of white (looked like bran or rice) in it. It was also incredibly hard and compact.

The ingredients and shape are different than I remember - they used to be shorter and fatter, more bricklike. These look more like regular bars - how's the taste?