What's the problem?
The initial seller did a poor job of listing a bicycle for sale, offering poor pictures, a minimal description of an absolutely unprepared bicycle. He sold it for what it is worth, or more, or less - to him.
The next guy did clean the bicycle up in preparation for presentation and offered a much better description of what to expect. The pictures, seller two offered, are much better than those first presented. And, the new seller is asking more for the bicycle, but how much more, he or she asks, is his or her business.
I do this sort of thing all the time and I am most certainly not ashamed of what I do. I picked this 1978 Motobécane Grand Jubileé up at the Dump and spent less than twenty dollars preparing it. I then took lots of pictures of the bicycle, prepared those pictures for use on the Internet, wrote copy for an Ebay listing and even
wrote a feature article about the bicycle.
I turned down an offer for the bicycle of $500.00 two days ago. And why? Because I am greedy? Not at all! And all of my friends will vouch for that.
I am educated and have a pretty good idea of what vintage road bicycles are worth, these days, in Thunder Bay and around the world. With that in mind, to me, the Motobécane is worth close to what I am asking. If I get paid what I feel I should, then I did my job well. If I don't get what I wanted, then I priced too high but do have the option of lowering my price and trying again.
In the end, it is always up to the buyer to decide how much anything is worth. And that is all just an old shameless flippers opinion.
So, again I ask, what is the problem?