I hear you, DF, but it not just 70+ that are stereo-typed in an insulting manner. Recently, I saw a TV advertisement that featured an attractive and fit woman in her 50s wearing stylish clothes and a fashionable haircut, striding confidently down a busy street. The ad caught my attention because rarely are 50+ women portrayed in commercials without 1) gray hair 2) grandchildren 3)scrubbing a toilet or 4) scolding their long suffering husbands. i waited until the end of the ad to see what the product was. It was an ad for "Depends."
Cut. Me. A. Break.