I'm not sure what model bars Lester has illustrated but they seem very similar to the FSA Wing Pros I have on three of my bikes. The reach can be set up nearly dead flat and in line with both Campy Ergo and Shimano STI brifters but the drops remain parallel to the ground. To me this is the ideal positioning.

BTW, FSA specifically recommends mounting the brifters so the tips of the brake levers are about 3-5 cm ABOVE a flat edge along the bottom of the drops. This is a bit higher than I actually place mine but the concept of the lever tip even with the bottom edge isn't sacred.