OK - been busy building and try to stay out of these threads because it is sometimes interpreted as advertising, but....

At 200 # you're not a "heavyweight", but there are some things you need to be aware of. The majority of prebuilt wheels are designed around having riders in the 150-180 range. You easily have 40 pounds over the target rider. As such you will find that the offerings out there are actually underspoked for you.

The rim makes a huge impact on the ride feel and quality of the wheel. the hub is more of the "long term durability" of the wheel. Right now with rim brakes - the rim is consumable.

At the 200 weight range you have a lot of tradeoffs to consider. You are sort of in between. You can go with tank wheels which will last forever or you can risk busting up lighter sets around their "mid-life".

24/28 is fine on a heavier rim. If going with a lighter rim - consider 28/32. Brass nipples.