Which part?

The frame is a non-quality Chinese or Taiwanese manufacturered low budget hunk of metal. It is my assumption that because of the craftsmanship involved, it will not have a long lifetime. If this is wrong, then you're statement would imply that everybody else is just stealing their customers blind.

If you're saying that the parts on the Uno aren't on par with the other mid-priced SSCX bikes, then I'd have to say you're wrong. They appear to be on par with the Masi, Raleigh and even All City's options I can think of off the top of my head.

For some people its a good deal, I don't begrudge anybody. I'm just not going to drink the kool-aid nor call them outright crap. They meet a standard for some. For me, personally, they don't.