I don't know how "sacred" they need to be, when I started serious riding around 85, I bought a La Vie Claire & a 7/11 Jersey & wore them so much, they eventually wore out. I remember being in a race once(probably my first or second) in Detroit & everyone there kept calling me "La Vie Claire", it was pretty funny. "Hey, why dont you go line up by La Vie Claire". (I *think* I even had Lemond's name printed on the back of it).

I wouldn't worry too much about the perception from other riders if you wore something like that. They may laugh, but who cares?