Originally Posted by
Foldable Two
What's with all the Brompton posts lately? Are we being taken over by someone's marketing efforts.
How else can we explain a discussion being started asking us to suggest ways to hang a Brompton on the wall in the living room? It was my impression this Forum was about 'riding' your folder rather than 'folders as art'.
Is someone trying to position Brompton as the 'Swiss Army Knife' of modern life? Am I missing something here?
Lou
Is Edward Donald still Brompton's marketing director and lurking here? I think Andrew Ritchie choice to grow the company and product organically with a concrete product reputation has a lot to do with Brompton's success today. With the introduction of the longer wheelbase Brompton in 2003/4 which is as long as many full sized touring bike plus the new hinge design make riding it more pleasurable with improved bike handling I suppose. Donald's marketing goal when he said that the Brompton will become a mass-appeal bike in the United States in 2004 is definitely not an illusion today. The price tag itself does not stop people buying it. Some people are willing to hang it on the wall too!
Just thought I post it to give credit to them, marketing wise, where it's due.