Just because you don't personally want a hammer doesn't mean that there isn't a substantial market for them. Is it beyond the realm of imagination that there are people who quite like the idea of having a bike to throw in the back of the car for a ride once in a while, or for a pootle down to the shops, but who baulk at the cost of "premium bikes" ? There was a time when Downtube was considered a low priced option with good potential for upgrading if the need was there, so where is todays Downtube, where is today's ubiquitous U-frame folder ?