Originally Posted by thenomad

It's "kind of" interesting but a little self-righteous and makes cyclists all seem like "activists" for something.

The way to encourage cycling is to make it safer and easier and help people realize just how fun it is and the benefits it gives. This seems less polarizing than saying "look at us, were saving the planet, don't you feel guilty in your car?"

But good luck to them as it takes all types and ways to promote cycling.