Fair enough. But I'm not going to tell anyone that my bike is a Milwaukee Bicycle. If anyone asks, it's a 2008 SE Lager.
I just like the shop, been buying from them for years, want to have their stickers on my bike. But I can see your point, it is a little weird. I don't think it's disrespectful though.
I also have a Sheldon Brown sticker on my bike but I'm pretty sure people don't think he custom built it for me.
If they were bothered by people using these decals, they wouldn't make them so readily available, no?

PS- I am saving up for one. That's why I started this thread "until I can afford..."

PPS- If you'd like to paypal a donation, PM me for my info.