I just got a Specialized Avatar Gel at Mike's, $64.99 but cheaper than that because I got a 10% club discount, I'd normally shy away from anything called "gel" since I think the big problem with the seat on my newer bike is it's too soft, the sit bones sink and and then the saddle gets a chance to mold around, and chafe, other places. But this thing's firm! I could sure do withoutt all the flashy graphics, maybe I can subdue some of them with a rub-a-dub laundry marker.