Does the industry do a disservice in the way suspension is sold? Should riders be required to pass a test and obtain a Suspension License?

I am amazed sometimes at the riders I meet who have nice suspension bikes and: a) Don't know the first thing about how their suspension operates, b) They don't really care, and c) They are just riding at whatever air pressure the shop put in when they bought the bike, d) They are afraid to twist any of their knobs, and e) Never do maintenance.

* When someone goes three years on a $5000+ bike without even owning a shock pump or thinking to check up on the pressures now and then, I just don't know what to make of that.

* When I ride with someone, and every time we've ridden during the past five years he complains about his rear shock, but he won't get it serviced, what's up with that?

* When I meet someone riding a brand new, top of the line suspension bike and the shop just handed it to her with whatever air happened to be in the suspension at the time, and without recommending she buy a shock pump, Ergh! That's not right.

* What about the rider who asks his shop for the number of clicks to set for rebound, and they give him a number, and that's what he runs with?

Does the industry need some sort of uber-simple, generic, one-size-fits-most, suspension that doesn't involve air and that has no knobs? Should better product manuals be given when riders purchase a new bike? Do shops need to spend more time with riders who are moving up to their first, really good suspension bike?

Discuss!