Originally Posted by cny-bikeman

One thing FB did not note is that part of the process to save a wheel that has had force applied to it (such as being stepped on) that resulted in the bend is physically bending back the rim. It technically can be done by someone with less experience but it is not simple to bend back the right amount so that one ends up with fairly even spoke tension and therefore both a more true wheel and a stable one. With a bend that severe I would recommend a good wheel person do the repair.