That's not the point. It's when we hit the top end of the lighting range that we reasonably (or unreasonably "think" we need) then there is going to be a diminished demand for more and more lumens. We're close to that when we can get 2600 lumens (equivalent to two car headlights) into a bar mounted light and battery at about 300 grams (i.e. Lupine Wilma). After that point, we're probably going to go to feature wars.

No one said anything about Cree doing anything.

J.