Originally Posted by pdlamb

I'm not familiar with that model tire. If it's like too many hybrid tires, it's just stiff, and needs a load to help it flex. Try a tire with less mass on the sidewalls (which may force you to a narrower tire) and see if that helps.

If it's already got flexible sidewalls, you could try lowering the tire pressure 10-15 psi and see if it soaks up the road shock better while rolling.