Regardless of origin, it does look like a rock-bottom, very low-end frameset. No lugs on the frame, crimped/spot-welded rear stays/dropout, cheapest possible frame construction. Even if it fits you well and is in good, rideable shape (can't tell from photo), it will never be anywhere near a nice touring frame, even after you replace all the junky parts.
Hard to imagine it was built by Cherubim, I've never seen anything this low-end come out of there, and I can't believe they could have built a frame this cheap that would have been price-competitive. You need very high volume and either very low-paid workers or robots to build something like this profitably. Cherubim is a relatively small, low-volume shop. The Echelon-branded Cherubim-built frames I've seen have all been high-quality lugged road frames. Maybe DIN, the Cali importer, used the Echelon name on cheaper bikes they sourced elsewhere, or someone else used the same name on cheap bikes. IIRC Konno told me that Cherubim owns the Echelon name, but in real life that doesn't preclude the name popping up somewhere else.
Finding a really good, affordable vintage hobbit-sized frame ain't easy, I wish you luck! I'd advise you to stay far away from this clunker.
Thank you for the feedback. I have the same impression of the bike and the same guess about use of the name, though I've never heard of DIN. I will stay clear of this poor little step-child.