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Old 06-15-13 | 09:38 PM
  #48  
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jyl
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Joined: Aug 2006
Posts: 7,643
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From: Portland OR

Bikes: 61 Bianchi Specialissima 71 Peugeot G50 7? P'geot PX10 74 Raleigh GranSport 75 P'geot UO8 78? Raleigh Team Pro 82 P'geot PSV 86 P'geot PX 91 Bridgestone MB0 92 B'stone XO1 97 Rans VRex 92 Cannondale R1000 94 B'stone MB5 97 Vitus 997

I am curious if anyone has information about Citibike's projected operating expenses and revenue, and what sort of ridership it needs to reach to be financially viable?

I know the system is advertised as being entirely privately funded, that Citigroup is a $41MM for 5 years sponsor and Mastercard at $6.5MM for ? years sponsor. We can all look at the Citibike blog and see how many memberships and passes they have sold. I'm coming up with about $3.8MM in annual memberships sold so far, 24-hour and 7-day passes being sold at the rate of about $0.6MM/month, so I figure that Citibike will have rider revenue of at least $7.8MM a year. Is that rider revenue, plus the annual sponsorship revenue, enough to keep the system going?

I read somewhere that Citibike employs 200 locally. I imagine those are mostly bike mechanics and rebalancers.
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