Grass fed beef, Organic Turkeys, Free range chickens.....I'm skeptical. I'm vegetarian so I'm not eating any of it but as the primary shopper for my family, I do worry about the quality of meat and animal products they consume. I use about half the amount of meat in most recipes, using beans and vegetables as a replacement. I grew up in Europe and even though things have changed over there, it always seemed that Americans consumed a lot of meat and that the meat was the center of the meal, with everything else as "sides".