I know,i own a business and for a small business of say under 10-12 employees,it tough. They have over the years taken away writeoffs or made them so you can hardly write much off at all. Insurance is killer and you get rent going up every renewal time but profit goes up less if any. I didnt raise prices for over 5 years but profit was less each year. I finally had to raise a few things 5 whole % and all i heard was b$tching,complaints and lost business.
Now for bike markups. Mine was $1999 msrp and i got it for $1049 so there ya go.