I used to think a robust WHIZZ was cool, and had a bit of freewheel-noise-envy. Then I had a wheel with a loud freewheel, and having to hear it all the time, it got real old, real fast (although, if I wasn't such a lazy rider, I wouldn't have had to hear it so much...)

On my daily commuter, my wheels have 105 hubs, and that's just fine.