Originally Posted by
rjones28
Sounds like a simple marketing partnership. Strava attracts new users from Competitive Cyclist's customer base and Competitive Cyclist attracts new customers from Strava's user base.
+1 I've already got a $3.00 credit. I also think it may give Competitive Cyclist some fairly detailed information about how, when and where their customers are riding, i.e.: market research. Much more accurate than any survey.