A friend and I have finished work on an automatic safety light for kids ... and now need advice on how to get publicity prior to posting on Kickstarter.

The Smart Blinky is a small, inexpensive and fully automated light. It was designed for kids who forget to turn their blinkies on (and off). It is rugged, weatherproof, and inconspicuous (making it a good backup light for adults too).

Thanks in advance.