I agree with John. I am about half finished reading this book and it is a real good read. It details the rise and fall of Schwinn but it reads as a who's who of sorts as to many of the major players in the industry.....

When I heard about this book I had to read it as I love my Schwinns. It was written in 1996 and I figured I would pick up a cheap copy on Amazon. Wrong! they want 60 bucks or better for it. For giggles I checked my local Public Library's website and to my surprise they had a pristine copy!!!

Max Bryant