I like Trek, good value, great performance, consistent quality, strong resale, midwestern roots and leadership, family run. Midwest manufacturing may not be what it once was, but companies such as Cat, John Deere, Harley Davidson, GM, Ford Trucks, Cummins, Detroit Diesel, Kohler, Whirlpool, Moen, Delta, American Standard, Hoover, Airstream, and lest us not forget Schwinn, made great product in the Great Lakes Region. No I am not a flag waver, the only Big 3 vehicles I've owned were a Ford Ranger, Durango, and currently an Expedition. I've owned 13 vehicles from 7 European marques.
Not shown: a Carbon 2200 with Campy and can't find photo of my 1986 blue 620