I do what I want, and don't pay much attention to what others do. I don't feel the need to explain to people who have been riding 40+ years in jean shorts and t-shirts that I like jerseys for the back pockets and moisture wicking materials, and I don't feel the need to explain to kitted out guys who look like they belong to a pro race team that I've never enjoyed spandex shorts with padding, far preferring just black gym or khaki cargo shorts. I'm glad for the old couple at the LBS the other day walking out with $1300 mountain bikes as their first bikes they ever ridden since they were kids, I like my 35# 38 year old Le Tour that cost me $27.

People need to do what makes them happy, and worry less about what others do. Unless, of course, what you enjoy is competing with everyone else's equipment

As to the article, it reads of the emo 20-something complaining that their favorite band got too mainstream and corporate, and how they liked them first before everyone jumped on the bandwagon and ruined it.