The entire industry's general approach towards bicycles for women:
"Not a real thing so don't really change anything. Just shrink it and pink it."
It's disgusting, sexist, etc but it is what this industry does so even if you have something that screams "This was made to be marketed to a female buyer" it's all really the same.
FWIW - my current mtb has flowers or plants on it and was marketed to women. Fits great though.