Unfortunately, yeah. A little embarrassing I admit - but they are outstanding pedals. Extremely well made, high-grade materials, buttery smooth and very light. While there are bike components out there whose values outweigh their relatively low cost, you do *usually* get what you pay for. Also, as I mentioned, we do ride a lot (typically 100-150 miles per week). Higher-end components definitely make a cumulative difference over that amount of time 'in the saddle' ;-)