Interesting look. I kinda like the crankset, it borrows from the design aesthetic of current road groups. The disc brake calipers have an interesting new design too. But 46-32 -- isn't that basically just a CX crankset? I do like the 1x option too.

I'm confused about the bar-end brifters:



I see one trapezoidal button in there, presumably you push it to the left to downshift, then how do you upshift again? Is there a release button on the other side?