You mean the OP or someone else other than an LBS Fan Boy was injured or affected in any way by a display model on a store floor? Oh the horror of it all! Egads!

Gratuitous speculation follows:
Given the financial hurt put on the LBS sales/business model by the Big Box stores, it would not be surprising to find competitors products prepped for photos to accompany gratuitous Internet posts about the dangers of riding bicycles not assembled by the so-called professional mechanics allegedly employed for that purpose at every LBS.