I was completely bewildered by NY Fries the first time I went to Toronto. People asked me if they were all over NYC and I said, "I've never heard of them. What's so great about fries from NY? I didn't know we were especially well-known for our fry making abilities."
IMHO, Pizza Pizza, Harveys, Boston Pizza and Licks all suck. You guys are suffering from an overload of cardboard pizza and burgers passed off as the real thing, much like the rest of the continental US that isn't in NYC, Chicago, Boston or Philly.