It's the real deal, and it will be fun. Goldsprint the name originated at the CMWC in Zurich in '99. They really called it the "Hometrainer Contest" but their sponsor was Gold Beer. We thought the name sounded cool, so we called the event "Goldsprints" for Metropoloco in 2000.
Dave has some cool stuff about it here, including the original flier.
http://www.bikecult.com/works/rollers.html
some bike clubs were already doing it but Zurich was a first for messengers.
So come out to Capone's for the REAL DEAL! Let's Roll.