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Back before there was a CL I posted for many years in free classified advert newspapers. The papers were gratis but the advertisers had to pay for their adverts. When things were going well my inquiry to sales ratio was about seventy to one. When things were going poorly it rose to about ninety to one.

In addition to bicycles I sold small appliances, aquarium equipment and some exercise equipment.

The ads seemed to reach very few people who were remotely "middle class." Did reach a great many "bottom feeders" however.

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