I think Campag does not understand me, and is offended because i dared say i don't agree with him. Once i said I didn't agree, he didn't bother to look at what specific thing I didn't agree with--I became The Enemy. Welcome to the Internet.
Seriously, Fit is King. i Wholly agree.
What i do not agree with, is paying several hundred dollars for a professional bike fit. For a more casual rider, it is a waste of money. Any caring person with a clue about cycling should be able to help you ... for free. Any bike shop with staff which want to fit you on the right bike (as opposed to selling you whatever bike is on the floor and telling you it fits) will be able to help you find what's right for your body and your preferred riding style.
What he says about bike clubs is really good advice. if you meet local cyclists, not only will they have a lot of information gained from experience, they will also probably know which shops have trustworthy and competent staff. Quite possibly those very shop staff and owners will be in one club or another.
Campag 4 Life--i am not looking for a fight. The only advice i disagree with is telling casual riders to spend a third or a half the price of a bike on a fitting, the benefit of which they won't fully realize. In my opinion, pro fittings can be really helpful for people who want to get a little extra out of their riding time ... and for some folks who have never been fitted even halfway sensibly by someone for free or along with a purchase. Most people can get a sufficient beginner fit from a salesperson at a bike shop for free just for buying a bike.
Shall we not fight further, please?