Originally Posted by
cooker
They could have any number of motivations.
It's a growing market and they want to get in on it.
Greenwashing the company to make it seem more environmentally friendly
Burnishing the corporate image to make it seem more hip.
Undermining public transit initiatives
Undermining Uber/Lyfft/ etc.
Probably a few I haven't thought of
If it improves E-Bikes and makes them a viable transportation option does it matter why? People say Uber and Lyft undermine mass transit. We are told self driving cars will change everything. But if they work who cares? As long as it is an improvement we should be happy.