Everything has a value, remember tall guys are cheap.
If you really really know what you are doing and have the correct tools, service it and then sell it.
Otherwise, sell it whole, you can do a light clean, if it has chrome, verify its condition, spot polish it at the worst area, gives confidence to what will be the final result when the buyer puts in effort.
Don't take it to a local bike shop to pack it up for possible shipment. UNLESS they are VERY experienced in packing vintage bikes.