I would try to separate reviews by other people from what you feel and perceive on the bike. The most important thing about a bike is that it fits you. It doesn't matter if it fits other people, or even what other people think about your bike or another bike. If your bike fits you, that's the bike for you. Name recognition is big in the bike industry, as it is in many others, and some brands seem to get all the attention. I have a few Treks myself, and they're great bikes. But so are Specialized and Giant and Jamis and Norco and Garneau. They all use the same or similar components. The frames are generally made in one of only a few factories globally. For the most part, lavish praise over one brand or another is rooted more in that brand's "curb appeal" more than anything else. Sort of like in the automotive world, Italian sports car brands are often revered above others, even if they're out-performed by another.

Bottom line: I suggest not reading reviews and listen to your body and your heart. If you like your bike and it fits, spend your time on your bike riding it! If you don't like it or if it doesn't fit you, then sell it or trade it for something else. But buy that something else by test-riding and looking at what colors and frame styles appeal to you. As you know and have already stated -- the components are all the same, anyway. The frames are all going to be good, structurally. What really matters is all the subjective stuff, and nobody else can or should decide that for you, anyway.

Cheers!