John_V , our local EMS has been working to bring attention to the RoadID, I've had several ask me about mine recently, seems that the RoadID is becoming recognized by the professionals. I changed from the first generation web band type to a plate for my Apple Watch4, it goes on the band and is larger, and is more noticeable. I've been sing them since 2013, and my wife is much more comfortable knowing I have mine on, and I use the app and its fall/stopped recognition, along with the iPhone and Apple Watch4 fall recognition coupled with the cycling app I use.

Bill