The "correct" pressure is what works for you, kind of. The tire should not be rock solid, or you'll feel every bump, or vibration from a rough road, etc. Don't want it too soft either, or you risk the chance of a "snakebite" or "pinch" flat if you happen to rub tubes and hit an uneven crack in the pavement or a pothole. Tubeless tires can usually be run a bit lower than tires with tubes. To start off, maybe try running 5 lbs less than max in front, 10lbs less than max in back, and go down from there. You'll find what is best for you, your bike, where you ride. May just take a little trial and error.