Just popping in here - with only reading the first 2 pages or so - just to say that as a company you'll be hard pressed to get me to spend more than $40 on a jersey. It's not like it required extensive years of engineering to develop and it has literally no moving parts beyond a zipper. All I do is sweat into it. I just don't have the kind of coin to lay down on so many of these elite brands - even if I did I'm not sure I would anyway.

As far as design - give me some nice colors, stripes are ok I guess. I much prefer to wear something with a band or a company I like instead - but that's designed well. The majority of brands should fire their design teams, IMHO.

And death to black shorts. colors, please.