The book is about the Schwinn company and the Schwinn family. At the same time, it is a very accurate history of America in the period from 1930 to 1990. A nation that saved civilization during the 1940's with the strength of its factories and its factory workers. The arrogant corporate owners who thought they could increase their personal wealth by abandoning the American workers who made them wealthy, and simply becoming importers of cheaper products from China.
A hundred years from now, when historians research how America went from being the richest, most powerful nation in history, to being a second-rate country with a rich elite, and with most families struggling to survive, THIS is the book that will explain what went wrong.