Here's a news flash: The oranges are also dyed, the apples have a wax coating, and the bananas have been gassed with ethylene to speed their ripening.

There's food grade dyes in many foods, including soda and sports drink. So, there's nothing new here and no reason to be alarmed. So long as the meat is handled correctly and the store doesn't relabel old meat (can you say, "Food Lion"?) it's not an issue.