CCM is basically the Schwinn of Canada. Originally Canadian made in the Toronto area, then in Quebec, for about 100 years, but the marque today is just a shadow of what it was.

They also started making skates and other hockey equipment decades ago, but that part of the company was split off and remains a separate entity. As a fan of vintage Canadian bikes I enjoy buying CCM branded clothing and socks and such for the nostalgia, but I believe these come from the hockey equipment company, and not Procycle who own CCM bicycles (among many other brands)