I have truly never been a Trek fan, while I appreciate their early efforts and offerings that subscribed to the processes of the day and were genuine American quality products, their bankroll, steamroll process was evident from the beginning.
They rolled into PDX and with the good family Graves together launching Bike Gallery.
Great service and products centered in the affluent Grant/Hollywood district that was ripe for upscale retail cycling.
No less than half a dozen long standing bike shops including Schwinn dealerships folded in short order, next thing you knew there were far fewer Cinelli, Campy, 3ttt, Universal, Mafac, Mavic and many of the other traditional brands to shop for and look at in stock and in town.
Very sad times at the time IMO.
Now the factory itself has taken over all the BG stores and its the same all over, razor thin offerings instore now, almost all Bontrager with no other choices and no good deals whatsoever that I have seen.