Shimano's definition of long pull is really long. The ones I have from them have a >40mm measurement between the cable anchor and the pivot. This applies to V-brake only (non adjustable) levers and the convertible levers as pictured above. Avid FR-5 levers (marketed as long pull) are about 32mm. I prefer the shorter pull radius of the Avid long pull vs. Shimano long pull for the brakes I use.