Ran across this and have to say I'm baffled - which isn't surprising, since I'm certainly no Columbus expert and don't speak Itallian.

Here's a close-up of a Columbus fork sticker I'm having trouble deciphering. (I don't own the fork.)

The Columbus part and the dove I understand. And per Google translate, the two bottom words translate as "original fork", which makes sense.

I can't quite make out the word in red. But I'd guess someone here probably will recognize it from past experience.

Any ideas? Thanks in advance.