This was a little weird.

My local bike shop thought of me and gave my email (that they had to send me marketing and such) to a local organization that promotes commuting alternatives. The organization (Avenues in Motion) emailed me and asked if I would be willing to do a 30-60 second video piece for them that promoted bike commuting. They wanted to use it in presentations/webinars/social media etc. for Bike to Work week.

I agreed. I try to do a little advocacy every now and then. I hadn't before even heard of Avenues in Motion or Bike to Work week.

I think my 30 second pitch to potential bike commuters is that everything is easier than it used to be - lightweight frames, e-bikes, sealed bearings, better brakes, rechargeable led lights, parts direct from the internet, online forums, casual dress codes.

I don't mess with social media, so i'll have to figure out how to make a video and get it to them.